--- title: Home Full Design --- # Build Your Car Wash Business with Us **There’s power in community—and knowledge.** If you’re a growing car wash business or an industry veteran, the International Carwash Association (ICA) is your trusted resource for best-in-class training, leading-edge research, can’t-miss live events, and so much more [Subscribe to ICA](https://sandbox-1-carwash-20797536.hs-sites.com/cw-elevate-subscribe-page-individual-subscriptions-v1) ![splash_test_2](https://sandbox-1-carwash-20797536.hs-sites.com/hubfs/splash_test_2.png "splash_test_2") ## Latest Content ![Self-Serve Surge](https://sandbox-1-carwash-20797536.hs-sites.com/hubfs/iStock-1206744921-bubbles-1920x1080.jpg) ### [Self-Serve Surge](https://ica-sandbox.clockwork.dev/car-wash-stories/self-serve-surge) Self-serve car washes are getting their sparkle back as a new generation of investors — both... [Learn More](https://ica-sandbox.clockwork.dev/car-wash-stories/self-serve-surge) ![Standing Out in a Changing Market: Colleen Francis Previews ROADMAP 2025](https://sandbox-1-carwash-20797536.hs-sites.com/hubfs/Imported_Blog_Media/colleen_francis_thumb_1920x1080_081425.jpg) ### [Standing Out in a Changing Market: Colleen Francis Previews ROADMAP 2025](https://ica-sandbox.clockwork.dev/conversations-with-ica/roadmap-2025-preview-colleen-francis) It’s Conversations with ICA — the series that provides actionable insights and best practices for... ![State of the Industry Insights from The Car Wash Show 2025](https://sandbox-1-carwash-20797536.hs-sites.com/hubfs/Imported_Blog_Media/Conversations-with-ICA-07-State-of-the-Industry-2025-Thumbnail-rev.png) ### [State of the Industry Insights from The Car Wash Show 2025](https://ica-sandbox.clockwork.dev/conversations-with-ica/tcws-state-of-the-industry-2025) It’s Conversations with ICA — the series that turns industry knowledge and insights into actionable... ![Splash Car Wash of Greenwich Gets Luxury Remodel](https://sandbox-1-carwash-20797536.hs-sites.com/hubfs/THE%20CAR%20WASH%20SHOW_NASHVILLE%202024_TOP%20250_WEB%20READY_187.webp) ### [Splash Car Wash of Greenwich Gets Luxury Remodel](https://ica-sandbox.clockwork.dev/car-wash-news/car-wash-news/splash-car-wash-of-greenwich-gets-luxury-remodel) Splash Car Wash has finished the interior and exterior remodeling of its Greenwich site, the... 9000+ Attendees for The Car Wash Show and ROADMAP each year 12500+ People learning from CAR WASH Magazine and CAR WASH News 25000+ Followers in our community from IG and LinkedIn to our podcast. ## Let Us Help You Elevate Your Wash ### LEAD™ Training Create CTAs that match user goals, spark curiosity, and clearly lead to the next relevant detail page. [Explore more](https://lead.carwash.org/home) ### CAR WASH News™ Create CTAs that match user goals, spark curiosity, and clearly lead to the next relevant detail page. [Explore more](https://ica-sandbox.clockwork.dev/car-wash-news) ### CAR WASH Magazine™ Create CTAs that match user goals, spark curiosity, and clearly lead to the next relevant detail page. [Explore more](https://ica-sandbox.clockwork.dev/car-wash-stories) ### Conversations with ICA Create CTAs that match user goals, spark curiosity, and clearly lead to the next relevant detail page. [Explore more](https://ica-sandbox.clockwork.dev/conversations-with-ica) ## ICA Live Events ### Car Wash Show: Europe **September 24-25, 2025 | Amsterdam** Be part of Europe’s largest car wash exhibition. Record growth, rapid new construction, and growth across Europe spells opportunity for you. [Go to Amsterdam](https://www.carwashshoweurope.com/) ### ROADMAP by ICA **November 3-4, 2025 | Dallas, Texas** Designed with owners and executives in mind, ROADMAP brings thought leaders together to collaborate on wash-specific business solutions. [Go to ROADMAP](https://carwashroadmap.com/?__hstc=110838234.3a54c8035e5b246b4371b7a813e7a63f.1750766801685.1755018552341.1755097860528.23&__hssc=110838234.1.1755097860528&__hsfp=3352691268) ### The Car Wash Show **May 11-13, 2026 | Nashville, TN** Attended annually by nearly 10,000 people from the industry’s leading companies, The Show™ is the ultimate gathering for car wash pros. [Go to The Show](https://thecarwashshow.com/?__hstc=110838234.3a54c8035e5b246b4371b7a813e7a63f.1750766801685.1755018552341.1755097860528.23&__hssc=110838234.1.1755097860528&__hsfp=3352691268) ## Recent News ### [Splash Car Wash of Greenwich Gets Luxury Remodel](https://ica-sandbox.clockwork.dev/car-wash-news/car-wash-news/splash-car-wash-of-greenwich-gets-luxury-remodel) 7/15/2025 ### [Champion Xpress Carwash Enters New Market with Acquisition of First Iowa Location](https://ica-sandbox.clockwork.dev/car-wash-news/car-wash-news/champion-xpress-carwash-enters-new-market-with-acquisition-of-first-iowa-location) 2/1/2024 ### [Pink Bird Car Wash Launches $100 Million-Plus Investment](https://ica-sandbox.clockwork.dev/car-wash-news/car-wash-news/pink-bird-car-wash-launches-100-million-plus-investment) 2/1/2024 ### [WhiteWater Express Car Wash Adds 5 New Locations](https://ica-sandbox.clockwork.dev/car-wash-news/car-wash-news/whitewater-express-car-wash-adds-5-new-locations) 2/1/2024 ### [U.S. Patent and Trademark Office Issues New Patent to omniX Labs For Real-Time Video Stream Analysis](https://ica-sandbox.clockwork.dev/car-wash-news/car-wash-news/us-patent-and-trademark-office-issues-new-patent-to-omnix-labs-for-real-time-video-stream-analysis) 2/1/2024 ### [VIDEO: July 26 - CAR WASH Magazine Live™ Weekly Update](https://ica-sandbox.clockwork.dev/car-wash-news/car-wash-news/video-july-26-car-wash-magazine-live-weekly-update) 2/1/2024 ### [Club Car Wash Moves Past 100, Acquires 11 Speedy Splash Locations](https://ica-sandbox.clockwork.dev/car-wash-news/car-wash-news/club-car-wash-moves-past-100-acquires-11-speedy-splash-locations) 2/1/2024 ### [FINS Opens Another Greenville Car Wash](https://ica-sandbox.clockwork.dev/car-wash-news/car-wash-news/fins-opens-another-greenville-car-wash) 2/1/2024 # Headline strongly promoting the Pulse Report Lorem ipsum dolor sit amet, consectetur adipiscing elit. Morbi et tempor nisi, id porta lectus. Quisque rhoncus est dui, non elementum enim imperdiet ut vivamus aliquet. Ultrices purus id sagittis. Donec eu ipsum sapien convallis massa, pellentes que. [Learn More Button](https://sandbox-1-carwash-20797536.hs-sites.com/cw-elevate-pulse-report-v2) ![test-puls-report_small](https://sandbox-1-carwash-20797536.hs-sites.com/hubfs/test-puls-report_small.png "test-puls-report_small") ![full-color_single-logo-globe-banner-icon](https://sandbox-1-carwash-20797536.hs-sites.com/hs-fs/hubfs/full-color_single-logo-globe-banner-icon.png?width=73&height=73&name=full-color_single-logo-globe-banner-icon.png) ### Partner with ICA headline Supportive copy showcasing the business value of partnering with ICA: Become an ICA Champion and stay in front of qualified leads—from our magazine to the annual trade show and so much more. [Partner with ICA](https://sandbox-1-carwash-20797536.hs-sites.com/cw-elevate-partner-with-ica-revised) ![Elevate logo](https://sandbox-1-carwash-20797536.hs-sites.com/hubfs/raw_assets/public/@projects/CW-Elevate/unified-theme/images/newsletter.png) ## Your Weekly Source for Car Wash Insights! Newsletter Signup